WayMaker Fundraising

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October 2024

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  • Does Direct Mail Fundraising Still Work?

    Does Direct Mail Fundraising Still Work?

    In a world dominated by digital platforms and online communication, you might wonder if traditional direct mail fundraising is still effective. While digital channels such as email campaigns, social media appeals, and crowdfunding platforms have risen in prominence, direct mail has not disappeared—and for good reason. It remains a viable and effective tool for nonprofits…

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