A challenge we see again and again in nonprofit organizations is turnover among the people who manage data. When those roles change frequently, the way gifts are coded, tracked, and reported often changes with them. Over time, this creates inconsistencies that make it harder to trust your data. The solution is straightforward: establish a clear, standardized set of best practices so your data stays reliable no matter who is in the role.

It’s easy to overlook this as a minor operational issue, but the impact can be significant. Inconsistent coding or unclear data sources can disrupt historical reporting, complicate decision‑making, and weaken donor relationships. When donor records aren’t accurate or easily understood, communication suffers—and so does your ability to build long‑term connections with the people who matter most to your mission.

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Your database is the repository of your organization’s history, relationships and future. Use it to tell your story.

Raiser’s Edge™ Consulting

We can help you:

Create consistency by creating, revising and updating your coding system
Train new and existing staff
Create templates for exporting data for direct mail,
e-marketing, and events management
Create Excel™ reports for management and board reporting

NOTE: Waymaker Fundraising Solutions™ has no affiliation with Blackbaud, the creators and owners of Raiser’s Edge™.